How Gucci Bags Iconic Features Continue to Stand the Test of Time

In 1921 when Guccio Gucci opened a small store of leather suitcases and equipment for jockeys. Soon the focus of the company shifted towards luxury clothing, shoes, and accessories. Ever since The history of the family brand Gucci began, iconic Gucci Bags have been the object of desire of many fashionistas.

All Gucci Handbags are Designed with the Following Features
In the originals of Gucci, the slider moves easily and smoothly. It never gets stuck or takes much effort. At the bottom, there’s an engraving with the name of the brand. Gucci masters use the same engraving on carbines and other metal parts – if not each, then at least one of the pair. The font matches the one on the zipper slider.

Inside the bag, there’s a small leather information tag. Most often it is located near the zipper or on the inside pocket. The word “GUCCI” is written in capital letters, under it is “made in Italy” in lowercase, and on top is the capital “R” placed in a circle.

Inscriptions are located strictly in the center of the label, the letters in each line – the same size and on one line. The embossing is deep enough so that the words are easy to read. The Gucci fashion house uses the same font on labels, regardless of the model year and model. You can check it with the brand text logo on its official website.

On the reverse side of the label is the identification code. The sequence of 10-13 digits is usually written in two lines, the upper one of which is the model code. The code corresponds to the clutch, an additional label with a QR code appeared in Gucci bags recently.

Original Gucci bags are sewn by hand, so you can recognize a fake on a coarse machine line. However, there are also better replicas, the creators of which are trying to imitate the brand slightly inclined stitches of Gucci masters.

Inspect several stitches and make sure that the stitches are thick and durable and their size is the same in all parts of the bag. The lines should always run at the same distance from the edge and gently rotate in the corners. Inaccurate or missed stitches will be evidence of a fake.

The Fabric of Gucci bags is decorated with a monogrammed GG pattern. Unlike Chanel bags, the pattern on which should ideally fit in the joints, Gucci craftsmen do not adhere to this rule.

The font and the size of the letters, as well as the distance between the monograms, are the same everywhere. The letters G do not touch each other in the center of the monogram, and their tips look like small triangles.

Note that the pattern on authentic Gucci bags is not a print, but a woven pattern made with two different threads. The pattern is never simply printed on top of plain fabric.
“It seems that sexual attractiveness and sensuality are forever the Gucci trademark,” wrote Armand Limnander in 2000 for

Gucci Symbols
Diamante fabric was invented in one of the first pre-war waves of skin scarcity in the mid-1930s. Initially, the material, the diamond pattern on which was woven from hemp, was used exclusively for the production of luggage. In 2010, Frida Giannini released a collection of bags, shoes, and accessories from the replica of the Diamante fabric restored according to the archives.

The red-green web bands were invented in the 1950s. They, like many elements of Gucci DNA, refer to riding: straps on a horse were fastened with straps of a similar color. Now Web strips are most often used in the decoration of bags and shoes, as well as accessories like wallets and belts.

Another innovation of the 1950s is a detail in the form of a Horsebit stirrup, which has come down to us as a buckle on bags and ornaments of loafers. Hermes has a similar sign. The double G symbol was first used by the brand in the early 1960s, but only one of the letters was unfolded at the end of the decade. Now it is the most recognizable element of Gucci.

Figure Flora was created specifically for the Princess of Monaco Grace Kelly in 1966. Together with Prince Ranier, Grace arrived in Milan, where she visited a Gucci boutique and bought a Bamboo bag. Rodolfo Gucci, who received a distinguished guest, offered her to choose a gift. The princess wanted a headscarf, but Rodolfo thought that in his shop there was no special headscarf suitable for such an important person. Gucci called illustrator Vittorio Accornero and asked him to create the most beautiful floral print scarf he could come up with. The next day, Vittorio brought a picture of Flora. Now this print can be seen not only on scarves but also on accessories.

Gucci Sign Bags
Creative director of the brand Frida Giannini has been working with accessories for a long time in Gucci. Despite the fact that now Alessandro Michele, who has worked with Frida side by side for more than ten years, is now the head of the department of bags, wallets, gloves, and belts, the creative director always has the last word. It is believed that thanks to Giannini the world learned about such bags as Sukey Tote, Icon Bit and Lucy Clutch. Together with the most iconic models of the brand Bamboo and Jackie, created in the middle of the last century, they form the basis of the brand’s profit.

Jackie O
Jackie O bag was created in the late 50s of the last century. It got its name after Jacqueline Kennedy Onassis, who at that time worked as an editor at Doubleday, was spotted several times with a bag. Since then, Jackie O has been positioned as a bag for working girls. Depending on the type of skin, it takes from seven to thirteen hours to make it.

Perhaps the most famous bag brand, created in 1947. Its distinguishing feature is a bamboo handle. The model was the result of a search for new design solutions in the postwar period when leather and traditional materials were in short supply. Now bamboo inserts are found in Gucci on belts, umbrellas, shoes and even furniture.

Icon bit
Bag Icon Bit first appeared on the podium during the show of the autumn-winter collection in 2009. Made in the form of a soft bag, very light. It is known that Frida Giannini carefully processes the archives at home, and the metal parts are a reference to the Gucci equestrian heritage. In addition to black, it is produced in silver, saturated with violet, red, green and white colors, as well as an iridescent hue resembling the color of an oil spill.

Gucci 1973
A series of bags “1973” was not released in 1973, as it may seem from the name. Frida Giannini found a double logo in the archives of the house of Gucci, dated 1973, which became the basis for creating the line. For the first time in stores, these bags appeared only in 2010. Large and small Gucci handbags on a chain are in the greatest demand in the series. One of the most minimalist models of the brand, of the noticeable details – just a double letter G on the lock.

Joy Boston Bag
Capacious bag tight form. There is in three sizes. Can be with a long strap or without it. It’s been customized the most number of times: for example, a limited edition was produced by the singer Rihanna with prints in the form of stars, swallows, and bows.

Gucci Bags in Historic Moments

1921: is considered to be the founding year of Gucci: Guccio Gucci, who earned 30,000 lire by that time, creates his own brand of luggage and leather goods and opens the first store in Florence.

The 1930s: The company began developing women’s bags in 1937, and a year later, the first Gucci boutique opened on the outskirts of Florence, Italy.

The 1960s: Jackie Kennedy and Audrey Hepburn are spotted with Gucci handbags.

The first collection of Frida Giannini for Gucci received positive reviews: for ten years in a row, the brand was associated exclusively with monochrome bows, but the thirty-two-year-old Italian, who used to deal only with bags and shoes, dared to show floral prints inspired by the famous Flora pattern, and strips of bright colors.

“Heritage plays an important role in my life, I return to the archives, but I look to the future,” says Frida Giannini of the Gucci line. A bag with a straw handle, created in 1947, has long been a symbol of the brand. Even the Diamante Fabric was invented in wartime and represented a diamond-shaped pattern. At first, it was used exclusively for suitcases, but in 2010 a collection of bags of this fabric was released, which are still popular today.

Leave a Comment